1075 Bel-Way N.E. #606 • Bellevue, WA 98004 • Phone (206)998-1247 • Fax(425) 462-1163

2003 Rate Card

 
Display Advertising Width Height Open 3x 6x
Full Page 10" 14" $1,500 $1,425 $1,350
1/2 Page (Tall) 5" 14" $760 $722 $684
1/2 Page (Wide) 10" 7" $760 $722 $684
1/3 Page (Wide) 10" 4 1/2" $500 $475 $450
1/4 Page (Wide) 5" 7" $250 $237 $225
1/8 Page (Wide) 5" 3 1/2" $125 $118 $112
Business Card 3 1/4" 2" $30 $30 $30
Column Inch 2" * $19 $18 $17
*Standard 2" Column with 5-column format
Service Directory
Business Card 2" 3 1/2" $30 * $180**
*6 month minumum
**20% discount for 12 month contract
(all new advertisers receive FREE photo and story about their business in first issue)
Inserts
Auto Dealer Only Submit piece for bid
Trade Only Submit piece for bid
Consumer Only Submit piece for bid

History

The Auto News has been published monthly since 1988. With a news magazine format the Auto News features twenty to twenty-five stories each month. Topics include: new vehicle test drive reports, classic & collector car auctions, auto events, environmental issues, industry information, Cars, Stars, and Film reports, motorsports, after-market products, service tips and much more.

Circulation:

The Auto News is distributed from 2,350 retail locations in Western Washington, Pacific Northwest, and Phoenix, Arizona. The news magazine is mailed to auto enthusiasts, auto executives, ad agencies, film studios, entertainment agents and interested individuals in 19 Western states, Michigan and Washington D.C.

Demographics:

With the majority of the distribution points being automotive in nature the Auto News reader is an auto enthusiast and is interested in his or her vehicle. Gender: 59% male, 41% female; Age: 26 to 58; Individual income: $74,350; Number of vehicles owned: 3.7; Auto events attended each year: 3.5; Average distace driven to buy a new vehicle: 53 miles; New vehicles purchase frequency: 4.5 years; Auto News readers also reading a "buff-book" each month: 37%*

Ad Deadline:

Mailed: to arrive the 25th of the month prior to insertion (state, floppy, or CD)
E-mail: support@graphicadserv.com - to arrive the 30th of the month prior to insertion.

Four Color:

$250 per insertion

Advertorial:

Available on all 1/2 and full page contract ads.

*Demographic information compiled from annual survey at Seattle and Portland Auto Shows